Two-time Olympic gold medalist and USWNT legend Lauren Holiday has officially joined the North Carolina Courage ownership group, marking a powerful new chapter in her influential post-playing career.
Holiday, a former World Cup champion and NWSL MVP, is investing in the club alongside her husband, NBA star Jrue Holiday, through the Holiday Family Trust. The announcement adds another high-profile voice to the Courage’s growing and diverse leadership, which includes the likes of Naomi Osaka and Ons Jabeur.
“This club represents the future of women’s soccer,” Lauren said. “I believe deeply in the mission and vision of the Courage… especially when it comes to player development and overall culture.”
🎯 Key Highlights:
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Lauren and Jrue Holiday join NC Courage as equity partners and advisors.
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Lauren will contribute to player development, team culture, and strategic growth.
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She joins a group of prominent investors and athletes helping shape the future of women’s sports.
This move is not Lauren Holiday’s first in the world of women’s sports ownership. She currently sits on the board of Mercury 13, a women’s soccer-focused investment group that owns Serie A Femminile side FC Como Women, and previously invested in Angel City FC, playing a key role in their 2020 launch.
Holiday’s return to a deeper, hands-on NWSL role is celebrated as a full-circle moment. A trailblazer during her playing days with FC Kansas City, where she won league titles in 2014 and 2015, she continues to make meaningful impact off the field. Her post-retirement journey, which included overcoming a brain tumor diagnosis while pregnant, inspired the creation of the Lauren Holiday Impact Award in partnership with the NWSL and Nationwide.
“Lauren’s unique perspective will elevate every aspect of this club,” said NC Courage chair Steve Malik. “Her values, experience, and vision align perfectly with our future.”
As part of her new role, Holiday will act as both ambassador and strategic advisor, influencing everything from on-field development to off-field player experience.
