
Content creator Kenzy Udosen has lauded Facebook for inspiring a fresh wave of young creators, highlighting the platform as a space that fosters creativity, discovery, and meaningful community engagement.
Udosen, who began creating content in 2019 and joined Facebook in 2020, credited the platform with significantly expanding his audience.
“Facebook has quite a vast number of users, and I needed to tap into that, rightfully so, because to date, I have the largest number of followers on Facebook,” he said.
He attributed his growth to creator-focused tools introduced by Meta, such as the Professional Dashboard, which helps measure performance, and the Meta Business Suite, which enables efficient management of high engagement levels, including responding to fan interactions. Udosen also praised Facebook’s in-app editing tools for facilitating quick and engaging content production.
Beyond technical features, Udosen emphasized Facebook’s strong sense of community.
“On Facebook, the interactions feel more like a living room conversation than a passing comment on the street. My followers don’t just like a post, they live inside it,” he said, noting that the platform encourages deeper conversations, debates, and cultural exchanges.
He also highlighted Facebook Stars, which allow fans to support creators financially during live sessions or reels, saying it reinforced the platform’s value as a space where creators can grow and earn.
Udosen likened his creative approach to cooking jollof rice:
“The base remains the same, but you can tweak the spices to suit the moment.”
He stressed the importance of authenticity, originality, and consistency for young creators:
“Know your voice before you chase views. Engage like a human, not a broadcast station. Study your analytics and adapt without losing your identity.”
Udosen’s journey underscores Facebook’s evolving role as a platform where creators can build communities, strengthen their craft, and achieve meaningful growth, reinforcing its significance in the digital creative landscape.
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